The global community is facing an unprecedented challenge: one filled uncertainty, anxiety, and interruption. Life as we know it has changed drastically, but despite the COVID-19 pandemic, we continue to hear stories of good. Of people and communities coming together to support small businesses, help elderly neighbors, share resources, and keep their chins up.
You have probably been thinking about what the future holds. As a collaborative of experts who have been helping companies large and small find and activate their purpose, so have we. The pandemic has caused great uncertainty. But it has also made a few things clearer: how deeply we are all interconnected. How inequality threatens business-as-usual. And how companies with a deeply embedded purpose outperform the market and earn respect by responding with humanity and agility. This time is challenging us all. It also is giving us an opportunity to reimagine how we live and work. What was a gradual evolution in stakeholder expectations is becoming a revolution.
This will be the new normal for a few months, at least. It is our hope that this pandemic does not divide us, but brings the global community together--virtually, locally, nationally, and globally.
With that, we are gathering resources and stories of hope to help you and your colleagues cope. We'll be updating this post regularly, so feel free to bookmark and share. And if you have a resource (or a story) to share, please let us know on Twitter at @cc_onpurpose.
Organizations to Follow
JUST Capital | COVID-19 Corporate Response Tracker
Harris Poll | COVID-19 Tracker
Unilever | USLP 10th Anniversary
CCOP Perspectives
FastCompany | COVID-19 is Sparking an Era of ‘Smart Generosity’
PRovoke | What COVID-19 Means for Corporate Purpose
Triple Pundit | COVID-19 Will Push More Companies to Embrace Purpose
Health + Wellbeing
MYMOVE | How to Find Emergency Homelessness Assistance
Harvard Health | Coping with Coronavirus Anxiety
DoSomething | Coronavirus: What's happening and what you can do
Ten Percent Happier | Coronavirus Sanity Guide
Navigating Working (and Learning) From Home
McKinsey & Company | Demonstrating Corporate Purpose in the Time of Coronavirus
The Verge | Google and Microsoft are giving away enterprise conferencing tools
Real Leaders | Here's how 66 CEOs are leading from home
Science | Working from home because of COVID-19? Here are 10 ways to spend your time
Adobe | Enabling student access to Creative Cloud
Moontower | The distance learning links you need
Tech & Learning | Free online learning resources for schools
Good News
FastCompany | Human-sourced science crowdsourcing a coronavirus treatment
BristolLive | Lush offering free handwashing in their stores
FastCompany | People are failing hilariously at working from home
Business As Usual
Spencer Stuart | Meet Your New CEO on Video
Triple Pundit | 5 Steps to Reimagine Capitalism in a Changing World
AdWeek | Love and brands in the time of corona
Ethical Corp | Paul Polman: 'Coronavirus is an acid test for stakeholder capitalism'
HBR | Lead your business through a crisis
JUST Capital | Capitalism meets coronavirus: How companies are responding
Forbes | How to be a stakeholder-driven company in a pandemic
FastCompany | This Seattle company is redesigning its entire business model in response to COVID-19
Giving Back
JUST Capital | Here's how companies are serving their stakeholders
ABC News | Virtual volunteering guide with Points of Light
CCOP | Guide to COVID-19 Giving
Keen Shoes | Giving 100,000 pairs of shoes to people on the front lines of COVID-19
DoSomething | Don't let COVID-19 stop you from changing the world
Zoom | Giving video conferencing tools to K-12 schools for free
3BL | Offering free press releases for COVID-19 communications
Research + Data
Axios | Most believe employers over government on coronavirus
JUST Capital | Coronavirus corporate response tracker
US Chamber of Commerce Foundation | Coronavirus Resources and Corporate Aid Tracker
CCOP Partner Resources
Engage for Good | COVID-19 Social Impact Resources
Oliver Russell | Purpose Post on Coronavirus
Kith | Creativity or authenticity in a crisis?
Kith | Webinar: What's next for communicators regarding COVID-19
Staying Sane: Exercise, Entertainment, Learning & More
Overdrive | Free ebooks and audiobooks
Kanopy | Free entertainment from your local library
CBS News | Free online workouts
Simple Habit | Guided meditation
About CCOP
Our mission at Carol Cone ON PURPOSE is to develop a world of good. As purpose serves as a powerful growth accelerator, we help organizations discover their true reason for being and develop social impact programs that build reputation, engage employees, and guide internal operations.
Meet our team, discover the Purpose Collaborative, or schedule a free consultation!